About the Brand: Columbia Sportswear Company was founded in 1938, and has since been a global leader in outdoor and active lifestyle apparel, footwear, accessories, and equipment. Columbia® itself is just one of four primary brands — Mountain Hardwear®, SOREL® and prAna®. Each brand has been made to complement each other to address the diverse needs of active consumers and their products have gained an international accolades for the innovation, quality and performance of their products.